Category: Marketing
End-to-end operators are the next generation of consumer business
Roger Lee Contributor Roger Lee is a general partner at Battery Ventures, based in Menlo Park, CA, who focuses on investments in software and consumer tech, including online marketplaces. More posts by this contributor Keys to ascending the consumer-internet throne How to communicate with your board in tough times Justin…
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UK on-demand supermarket Weezy raises $20M Series A led by NYC’s Left Lane Capital
Weezy — an on-demand supermarket that delivers groceries in fast times such as 15 minutes — has raised $20 million in a Series A funding led by New York-based venture capital fund Left Lane Capital. Also participating were UK-based fund DN Capital, earlier investors Heartcore Capital and angel investors, notably…
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How to convert customers with subscription pricing
Pay-as-you-go is the new normal from software to retail Joe Procopio 9 hours Joe Procopio Contributor Joe Procopio is a multiexit, multifailure entrepreneur. Joe is currently building Spiffy, and previously sold Automated Insights, sold ExitEvent and built Intrepid Media. More posts by this contributor How startups fill the gap between…
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Vista acquires Gainsight for $1.1B, adding to its growing enterprise arsenal
Vista Equity Partners hasn’t been shy about scooping up enterprise companies over the years, and today it added to a growing portfolio with its purchase of Gainsight. The company’s software helps clients with customer success, meaning it helps create a positive customer experience when they interact with your brand, making…
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Zeotap raises $18.5M for a customer ID platform it says was built with privacy in mind
As the online world slowly moves to a more privacy-focused environment free of cookies, startups building alternative ways to help businesses manage customer identity and build marketing around that are getting attention. Zeotap, a customer identity platform built around a company’s own (first-party) data that combines this with other data…
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Europe urges e-commerce platforms to share data in fight against coronavirus scams
European lawmakers are pressing major e-commerce and media platforms to share more data with each other as a tool to fight rogue traders who are targeting consumers with coronavirus scams. After the pandemic spread to the West, internet platforms were flooded with local ads for PPE of unknown and/or dubious…
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