Sonos says its controversial app redesign took ‘courage’
Redesigning the Sonos app is an ambitious undertaking that represents just how seriously we are committed to invention and re-invention. It takes courage to rebuild a brand’s core product from the ground up, and to do so knowing it may require taking a few steps back to ultimately leap into the future.
The app’s revitalization not only aims to address what customers have been asking us for in the short-term, but is also critical for supporting the exciting innovations to come from Sonos in the years ahead.
We realize there are beloved features our listeners are eager to continue enjoying now. We are working diligently to reintroduce them in the coming months, alongside additional enhancements that will make for an even better app experience.
This is just the beginning of an exciting new chapter for Sonos as we continue to expand the way listeners can access and enjoy all the content they love in a more personalized and seamless way. We have always and will continue to listen to customer feedback so we can create sound experiences that well exceed both our standards and the standards of our listeners.
Redesigning the Sonos app is an ambitious undertaking that represents just how seriously we are committed to invention and re-invention. It takes courage to rebuild a brand’s core product from the ground up, and to do so knowing it may require taking a few steps back to ultimately leap into the future.…
