‘Raising the bar for mobile photography’ — Vivo launches the X300 Ultra and its eye-popping 400mm telephoto attachment
- Vivo has officially launched the X300 Ultra phone in China
- The device comes with a huge 400mm telephoto lens attachment
- It also offers additional lens add-ons and other photo features
Earlier in March at MWC in Barcelona, Vivo teased its new X300 Ultra flagship. But this wasn’t any old phone reveal, as the device appeared with an enormous 400mm telephoto lens attachment made by imaging firm Zeiss, leading us to wonder whether it could be the best camera phone ever made.
Well, the X300 Ultra has now been officially launched, but if you want to get your hands on it, note that it’s only available in China for now. Its price starts at 6,999 yuan (about $1,012 / £768 / $1,477 AUD), with the top-tier configuration going for 8,999 yuan (about $1,300 / £987 / $1,899 AUD). Details on a global release date haven’t yet been made public, so stay tuned for more information on that front.
It’s not just the eye-catching lens that could grab the headlines. The Vivo X300 Ultra is outfitted with a 1/1.12-inch 200MP Sony sensor, allowing you to take hugely detailed images, with or without that sizeable 400mm telephoto add-on.
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Aside from that, there’s also a 35mm main camera, plus a 50MP ultra-wide lens and a 50MP True Color camera on the back. That gives you plenty of options for capturing the images you want in any given situation.
Vivo also claims its X300 Ultra is a strong video contender, too. That’s thanks to its support for the APV codec, which was developed by Samsung for high-grade video use cases. In the case of Vivo’s X300 Ultra, it allows for high-quality processing, including 4K Log video shot at 120fps.
One to watch
The 400mm telephoto lens isn’t the only attachment you can get with the X300 Ultra. There’s a “Cannon 400” teleconverter with 17.4x zoom, a “Lipstick 200” add-on with 8.7x zoom, and an “Imaging Grip Kit” that offers improved handling and active cooling.
Elsewhere, the X300 Ultra runs on a Snapdragon 8 Elite Gen 5 chip and can be configured to come with up to 16GB of memory and up to 1TB of storage. Its 6.82-inch display features OLED tech and a 144Hz refresh rate, too.
We hope to put the Vivo X300 Ultra through its paces if and when the phone becomes available outside of China. Right now, though, our Cameras Editor, Tim, reckons Vivo is “raising the bar for mobile photography” by kitting out its latest flagship with such formidable specs. If mobile photography is your bag, this is definitely one to watch.
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Vivo has officially launched the X300 Ultra phone in China The device comes with a huge 400mm telephoto lens attachment It also offers additional lens add-ons and other photo features Earlier in March at MWC in Barcelona, Vivo teased its new X300 Ultra flagship. But this wasn’t any old phone…
