Instagram head says a Threads feed with just people you follow is ‘On the list’ of potential features
Instagram head Adam Mosseri has responded to calls for a Threads home feed that only contains posts from accounts you follow, saying it’s “on the list” of features the platform would like to add. Mosseri sent the message in response to a post from YouTuber Marques Brownlee requesting the feature, as well as to photographer Noah Kalina. Meta CEO Mark Zuckerberg also chimed in, posting a thumbs up emoji in response to Brownlee’s request.
If your early experience with Meta’s Twitter competitor is anything like mine, your home feed is likely filled with posts from random accounts recommended to you by the service’s algorithm alongside content from accounts you’ve actually decided to follow. In my case, these recommended posts far outnumber the content I’ve actually chosen to see, but it’s difficult to know how much of this is because Threads only launched a few short hours ago and is still onboarding new users in their millions.
Although both Adam Mosseri and Mark Zuckerberg have actively responded to the requests, their posts are far from a firm commitment to add the feature. But given the main Instagram app already offers a similar choice of feeds that includes a dedicated “Following” list, it seems possible that Threads will adopt a similar approach. In Instagram’s case, however, the feed containing recommendations is still the default.
Meta has been much more outspoken about its future plans to integrate Threads with ActivityPub, the decentralized social media protocol that provides the basis of rival microblogging service Mastodon. Eventually, the hope is that Threads users will be able to interact with those on other ActivityPub-based services. Support for the protocol could even allow a Threads user to take their audience with them if they ever leave the service, Adam Mosseri told my colleague Alex Heath in a recent interview.
Instagram head Adam Mosseri has responded to calls for a Threads home feed that only contains posts from accounts you follow, saying it’s “on the list” of features the platform would like to add. Mosseri sent the message in response to a post from YouTuber Marques Brownlee requesting the feature,…
Recent Posts
- Apple begins requiring age verification for App Store use in Texas
- Apple is bringing age verification to Texas this week
- How to watch NBA Finals 2026: Free streams, schedule, TV channels for New York Knicks vs San Antonio Spurs
- WiiM expands its whole-home ecosystem with a new soundbar
- You can make the hyper-violence in Marvel’s Wolverine more PG-13, if you want to
Archives
- June 2026
- May 2026
- April 2026
- March 2026
- February 2026
- January 2026
- December 2025
- November 2025
- October 2025
- September 2025
- August 2025
- July 2025
- June 2025
- May 2025
- April 2025
- March 2025
- February 2025
- January 2025
- December 2024
- November 2024
- October 2024
- September 2024
- August 2024
- July 2024
- June 2024
- May 2024
- April 2024
- March 2024
- February 2024
- January 2024
- December 2023
- November 2023
- October 2023
- September 2023
- August 2023
- July 2023
- June 2023