The newly rebranded Apple TV is $12.99 per month on its own following a price increase this summer, while Peacock Premium is $14.99, and Premium Plus is $19.99. The new bundle, which is only offered to US customers, will be available through either platform’s mobile apps and websites starting on October 20th, 2025, and is accessible using either an Apple TV or Peacock account. Existing subscribers to either service will not need to create new accounts.

Peacock Premium Plus is also being made available to Apple One subscribers on the Family and Premier plans at a 35 percent discount, making it the first benefit offered alongside Apple’s own services the company includes with its all-in-one bundle.

To entice subscribers of both platforms to switch to the new bundle, both Apple TV and Peacock will introduce cross-service promotions when it launches next week. Peacock subscribers will be able to watch up to three episodes of Apple TV series like Slow Horses, Ted Lasso, Silo, and Foundation for free, while Apple TV subscribers will gain free access to three episodes of Peacock series including Twisted Metal, Bel-Air, and Real Housewives of Miami.