Tag: Marketing

Vimeo’s new app helps small businesses create professional social videos

Vimeo signaled last year its plans to move further into the social video creation and editing space with its acquisition of short-form video editor Magisto. Today, the company is unveiling the results of its work in the months following the deal’s close with the debut of Vimeo Create. The new…

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Sokowatch raises $14M to digitize Africa’s informal B2B supply-chain

Kenya based B2B e-commerce startup Sokowatch has raised $14 million in Series A funding toward its mission of revamping supply-chain markets for Africa’s informal retailers. From Nairobi, the company has created a platform that connects merchants directly to local and multinational suppliers — such as Unilever and Proctor and Gamble…

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Snap accelerator names its latest cohort

Yellow, the accelerator program launched by Snap in 2018, has selected ten companies to join its latest cohort. The new batch of startups coming from across the U.S. and international cities like London, Mexico City, Seoul and Vilnius are building professional social networks for black professionals and blue collar workers,…

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4 factors to consider before entering international markets

David Liu Contributor David Liu is founder and CEO of Deltapath, a communications company whose technology helps businesses collaborate internally and with customers. Deltapath’s solutions have been adopted by brands such as Campbell’s, Volkswagen and Nokia. As sales increase, most founders tend to double down on what already works to…

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UK Council websites are letting citizens be profiled for ads, study shows

On the same day that a data ethics advisor to the UK government has urged action to regulate online targeting a study conducted by pro-privacy browser Brave has highlighted how Brits are being profiled by the behavioral ad industry when they visit their local Council’s website — perhaps seeking info on…

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Customer feedback is a development opportunity

Kyle Lomeli Contributor Kyle Lomeli is the CTO and a founding engineer at CarGurus.com. Online commerce accounted for nearly $518 billion in revenue in the United States alone last year. The growing number of online marketplaces like Amazon and eBay will command 40% of the global retail market in 2020.…

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