Tag: digital marketing
Break-even ads can generate free brand awareness
Julian Shapiro Contributor Julian Shapiro is the founder of BellCurve.com, a growth marketing team that trains startups in advanced growth, helps you hire senior growth marketers and finds you vetted growth agencies. He also writes at Julian.com. More posts by this contributor Anomalous data can lead to growth opportunities How…
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Anomalous data can lead to growth opportunities
Julian Shapiro Contributor Julian Shapiro is the founder of BellCurve.com, a growth marketing team that trains startups in advanced growth, helps you hire senior growth marketers and finds you vetted growth agencies. He also writes at Julian.com. More posts by this contributor How to advertise a podcast in 2020 Gauging…
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UK Council websites are letting citizens be profiled for ads, study shows
On the same day that a data ethics advisor to the UK government has urged action to regulate online targeting a study conducted by pro-privacy browser Brave has highlighted how Brits are being profiled by the behavioral ad industry when they visit their local Council’s website — perhaps seeking info on…
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Pantheon bets on WebOps as it charts a course to an IPO
It has been 10 years since Pantheon launched. At the time, it was mostly a hosting service for Drupal sites, but about six years ago, it added WordPress hosting to its lineup and raised more VC money as some of its competitors did the same. After its 2016 Series C…
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Google’s latest user-hostile design change makes ads and search results look identical
Did you notice a recent change to how Google search results are displayed on the desktop? I noticed something last week — thinking there must be some kind of weird bug messing up the browser’s page rendering because suddenly everything looked similar: A homogenous sea of blue text links and…
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