Category: TC
Creator tools startup Spore raises $1M to build closer bonds between influencers and their fans
Few spaces have grown hotter in the past year than the creator economy has, but for all of the new tools available to those starting a podcast, newsletter or storefront, most players have been more focused on building out their own platform opportunity rather than selling full independence to creators.…
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JW Player raises $100M to build subscriptions and other monetization tools around its video software
JW Player, a very early mover in the market for online video technology — it powered YouTube’s first video player, before Google acquired it and it built its own — has long been profitable through a business model of providing one-to-many video streaming tools to publishers and others that want…
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Paid Time Off startup Sorbet reels-in another $15M inside three months
US/Israeli startup, Sorbet – which helps companies de-risk themselves against accrued paid time off (PTO) by employees — has raised another $15M, in a round led By Dovi Frances’ Group 11, not long after a $6 million seed round only last April. Sorbet says it removes the burden of PTO…
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Wise (formerly TransferWise) confirms direct listing on the LSE in early July, reportedly at a $6B-$7B valuation
Following Wise’s announcement earlier this month that it planned to go public by way of a direct listing on the LSE, today the company made the news formal with a regulatory filing. The London-based company — formerly known as TransferWise and primarily in the business of transferring money across different…
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Apple to drive China revenues with search ad launch
After launching five years ago in the United States, Apple’s search advertising service finally arrived in mainland China this week. The feature, called Apple Search Ads, lets developers bid on an advertising slot based on users’ keyword search in the App Store, similar to how Google search ads work. JPMorgan…
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AdTech startup Tomi raises Seed funding to make real estate ads perform as well as ecommerce
Industries like real estate, automotive, and financial services have long and offline sales cycles and digital advertising tends not to perform well in these areas. The conversion rates are low and because the real-world assets are offline the temptation of advertisers is to buy leads and clicks, which can inflate…
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