Category: search engines

Demand Curve: Questions you need to answer in your paid search ads

Stewart Hillhouse Contributor Stewart Hillhouse writes actionable growth marketing insights as senior content lead at Demand Curve. By night, he interviews marketers and creatives on his podcast, Top Of Mind. Before getting into marketing, Stewart was a semi-professional lumberjack. He also writes at stewarthillhouse.com. More posts by this contributor Demand…

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Former Salesforce chief scientist announces new search engine to take on Google

Richard Socher, former chief scientist at Salesforce, who helped build the Einstein artificial intelligence platform, is taking on a new challenge — and it’s a doozy. Socher wants to fix consumer search and today he announced you.com, a new search engine to take on the mighty Google. “We are building…

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Google and Facebook must pay media for content reuse, says Australia

The Australia government has said it will adopt a mandatory code to require tech giants such as Google and Facebook to pay local media for reusing their content. The requirement for them to share ad revenue with domestic publishers was reported earlier by Reuters. Treasurer Josh Frydenberg published an opinion…

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Tree planting search engine Ecosia is getting a visibility boost in Chrome

Ecosia, a not-for-profit search engine which uses ad generated revenue to fund planting trees, is set to get a visibility boost in Chrome. A change Google is making to its chromium engine will see it added as a default search engine choice in up to 47 markets for the version…

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Google Search will make mobile-first indexing the default by September

For a while now, Google has been working on making mobile-first indexing the default behavior of its search engine. With mobile-first indexing, Google Search primarily uses a page’s mobile content for creating its search index and ranking. Google announced this initiative in 2016 and as it announced today, by September…

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Google’s latest user-hostile design change makes ads and search results look identical

Did you notice a recent change to how Google search results are displayed on the desktop? I noticed something last week — thinking there must be some kind of weird bug messing up the browser’s page rendering because suddenly everything looked similar: A homogenous sea of blue text links and…

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