Category: mixed reality
Recommended Reading: The Magic Leap project the world may never see
Fading light: The story of Magic Leap’s lost mixed reality magnum opusAdi Robertson, The VergeLike a lot of companies this year, Magic Leap faced massive layoffs. The company was able to avoid those after it raised $350 million, but it did shift to e… Source
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Rony Abovitz confirms Magic Leap’s new funding, will step down as CEO
About a month after augmented reality company Magic Leap announced significant layoffs, things have seemingly turned around a bit. Last week we heard that many of the rumored 1,000 layoffs had been put on hold after the company secured $350 million i… Source
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HoloLens 2 heads to South Korea, Taiwan and more countries
It's been over six months since Microsoft's HoloLens 2 started shipping to customers — now, the company says it's aiming to bring the augmented reality headset to more countries by the end of the year. That includes Spain, Taiwan, South Korea and Ho… Source
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What happens if Magic Leap shuts down?
Since first uploading a YouTube teaser video of its tech five years ago, Magic Leap’s presence in the augmented reality industry has been controversial. Some have lauded the team’s ambitions, while others I’ve talked to say the company’s posturing has dissuaded investors from taking chances on other AR hardware startups,…
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XYZ Reality secures £5M to bring a hologram headset to the construction industry
Augmented reality technology did not, it turns out, light the touch paper on a booming new industry. What we got instead were a few cute applications on smartphones and devices like Microsoft’s HoloLens, which has seen pretty limited success. Where AR has proved that it may have a future is…
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Will Apple, Facebook or Microsoft be the future of augmented reality?
Tim Merel Contributor More posts by this contributor VR/AR startup valuations reach $45 billion (on paper) Despite short-term questions, games software/hardware to top $200 billion by 2023 Apple is seen by some as critical to the future of augmented reality, despite limited traction for ARKit so far and its absence…
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