Category: expensify
How bottom-up sales helped Expensify blaze the path for SaaS
Expensify EC-1 Part 5: Business model Anna Heim 7 hours You’d expect an expense management company to have a large sales department and advertise through all kinds of channels to maximize customer acquisition. But like we’ve seen over and over through the course of this EC-1, Expensify just doesn’t do…
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Extra Crunch roundup: Guest posts wanted, ‘mango’ seed rounds, Expensify’s tech stack
Prospective contributors regularly ask us about which topics Extra Crunch subscribers would like to hear more about, and the answer is always the same: Actionable advice that is backed up by data and/or experience. Strategic insights that go beyond best practices and offer specific recommendations readers can try out for…
Read MoreExtra Crunch roundup: Selling SaaS to developers, cracking YC after 13 tries, all about Expensify
Before Twilio had a market cap approaching $56 billion and more than 200,000 customers, the cloud-communications platform developed a secret sauce to fuel its growth: a developer-focused model that dispensed with traditional marketing rules. Software companies that sell directly to end users share a simple framework for managing growth that…
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The Expensify EC-1
Let’s make it clear from the outset that this story is about an expense management SaaS business called Expensify. As you’d expect, yes, this is about the expense management market and how Expensify has grown, its technology and all of that. Normally, that would make us change the channel. But…
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Brex, Ramp tout their view of the future as Divvy is said to consider a sale to Bill.com
Earlier today recent dog-parent Alex Konrad and fellow Forbes staffer Eliza Haverstock broke the news that Divvy, a Utah-based corporate spend unicorn, is considering selling itself to Bill.com for a price that could top $2 billion. For the fintech sector, it’s big news. Corporate spend startups including Ramp and Brex…
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Expenses startup Pleo preps $100M Series C funding, launches new bill payments service
Late-stage Fintech startup Pleo, which offers expense management tools and ‘smart’ company Mastercards, says it plans to raise a Series C round of funding this summer. It’s also launching a B2B bill payments service this week. Co-founder and CEO Jeppe Rindom told me via a call: “We have money until…
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