Category: EC entrepreneurship

4 strategies for deep tech startups recruiting top growth marketers

Jessica Li Contributor Jessica is on the growth marketing team at Zageno, a multivendor, online marketplace for life science products, and is head of content at Elpha, a Y Combinator-backed community of 40,000+ women in tech. More posts by this contributor How and when to build marketing teams at deep…

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The 5 biggest mistakes I made as a first-time startup founder

Rami Essaid Contributor Rami Essaid is co-founder and CEO at Finmark, a technology company that provides financial planning and modeling software for startups. He previously was co-founder and CEO at Distil Networks, a bot attack mitigation company acquired by Imperva. More posts by this contributor Internet Privacy Is The Wrong…

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Drupal’s journey from dorm-room project to billion-dollar exit

Twenty years ago Drupal and Acquia founder Dries Buytaert was a college student at the University of Antwerp. He wanted to put his burgeoning programming skills to work by building a communications tool for his dorm. That simple idea evolved over time into the open-source Drupal web content management system,…

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How to convert customers with subscription pricing

Pay-as-you-go is the new normal from software to retail Joe Procopio 9 hours Joe Procopio Contributor Joe Procopio is a multiexit, multifailure entrepreneur. Joe is currently building Spiffy, and previously sold Automated Insights, sold ExitEvent and built Intrepid Media. More posts by this contributor How startups fill the gap between…

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4 keys to international expansion

Levin Bunz Contributor Levin joined Heartcore Capital in 2019 from Global Founders Capital, the billion-dollar VC arm of Rocket Internet, where he was responsible for investments in Canva, Heyjobs, Instarem, Anyfin and others. During my five years with Global Founders Capital, Rocket Internet’s $1 billion VC arm, I saw more…

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General Catalyst’s Katherine Boyle and Peter Boyce are looking for ‘obsessive’ founders

General Catalyst has made early bets on some of the biggest companies in tech today, including Airbnb, Lemonade and Warby Parker. We sat down with Katherine Boyle and Peter Boyce, who co-lead the firm’s seed-stage investments, to discuss what they look for in founders, which sectors they’re most excited about…

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