Roku Pro Series OLED TV review: an affordable way to OLED

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Roku Pro Series OLED TV: One-minute review

I really like the Roku Pro Series OLED TV. And in some ways, it’s an improvement over the previous Roku Pro. Every time I look at that OLED panel, I think about when OLED TVs first came out and someone would comment about how they have such deep blacks, because they really do.

But in some ways, it’s not quite as good as the Roku Pro Series (2025) because it’s trying to keep the same price point while including a more expensive part (the OLED panel). So, there are trade-offs. The color and brightness are not as brilliant, though that’s par for the course with brightness and OLED. The audio has a little less in the low end. And the shadowbox design is gone, which also means less cable management.

So, I’m a little conflicted. The best TVs at this price point have a little more to offer outside of those deeper blacks. However, I also think it should rank among the best OLED TVs at this price, making OLED TVs just a little more accessible — especially because at the time of reviewing it had dropped to $999, and we’re now seeing the price fall to a frankly ridiculous $799 for the 65-inch model.

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If you’ve ever looked at an OLED TV and just stared in wonder, but then had to turn away because of the price, then the Roku Pro Series OLED TV is probably for you — as long as your room isn’t too bright, because it’s limited brightness makes it prone to reflections overpowering the screen.

Roku Pro Series OLED TV review: Price and release date

Roku Pro Series OLED showing contrast with a sene from Sinners

Roku Pro Series OLED showing contrast with a sene from Sinners (Image credit: Future / James Holland)
  • Released in September 2026
  • Launch prices: 55-inch: $999.99, 65-inch: $1,199.99
  • Prices for both have fallen since launch

The Roku Pro Series (2025) I covered last year already came with a limited number of options – specifically coming in 55-, 65-, and 75-inch – but the Roku Pro Series OLED TV reviewed here comes in even fewer flavors. There’s the 55-inch size, which launched at $999.99, and the 65-inch which launched for $1,199.99.

Much like the Roku Pro Series (2025), which was priced at $1,199.99 when first released and goes for $699.99 at the time of writing, the Roku Pro OLED has already had some discounts, with the 65-inch available for $999.99 during my review period. And at the time of publishing, it fell to just $799 for the larger model, which is astonishing value.

The Roku Pro Series OLED TV has been available since the beginning of September of 2026.

Roku Pro Series OLED TV: Specs

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Screen type:

OLED

Refresh rate:

120Hz

HDR support:

Dolby Vision, HDR10+, HLG

Audio support:

Dolby Atmos

Smart TV:

Roku

HDMI ports:

4x HDMI 2.1 (1 eARC)

Built-in tuner:

ATSC

Roku Pro Series OLED TV: Benchmark results

1 / 4

Brightness Measurements

Roku Pro OLED

HDR Filmmaker Mode (10% window)

HDR Filmmaker Mode (Fullscreen)

HDR Filmmaker Mode (10% window)

HDR Filmmaker Mode (Fullscreen)

HDR Filmmaker Mode (10% window)

HDR Filmmaker Mode (Fullscreen)

07501,5002,2503,000

nits

HDR Filmmaker Mode Data
ProductHDR Filmmaker Mode (10% window) (nits)HDR Filmmaker Mode (Fullscreen) (nits)
Roku Pro OLED46296
LG B6835150
TCL QM7L2270723

Roku Pro OLED

HDR Standard Mode (10% window)

HDR Standard Mode (Fullscreen)

HDR Standard Mode (10% window)

HDR Standard Mode (Fullscreen)

HDR Standard Mode (10% window)

HDR Standard Mode (Fullscreen)

07501,5002,2503,000

nits

HDR Standard Data
ProductHDR Standard Mode (10% window) (nits)HDR Standard Mode (Fullscreen) (nits)
Roku Pro OLED587113
LG B6740150
TCL QM7L2419774

Roku Pro OLED

SDR Filmmaker Mode (10% window)

SDR Filmmaker Mode (Fullscreen)

SDR Filmmaker Mode (10% window)

SDR Filmmaker Mode (Fullscreen)

SDR Filmmaker Mode (10% window)

SDR Filmmaker Mode (Fullscreen)

0100200300400

nits

SDR Filmmaker Mode Data
ProductSDR Filmmaker Mode (10% window) (nits)SDR Filmmaker Mode (Fullscreen) (nits)
Roku Pro OLED330N/A
LG B6192183
TCL QM7L196266

Roku Pro OLED

SDR Standard Mode (10% window)

SDR Standard Mode (Fullscreen)

SDR Standard Mode (10% window)

SDR Standard Mode (Fullscreen)

SDR Standard Mode (10% window)

SDR Standard Mode (Fullscreen)

0150300450600

nits

SDR Standard Data
ProductSDR Standard Mode (10% window) (nits)SDR Standard Mode (Fullscreen) (nits)
Roku Pro OLED384N/A
LG B6230196
TCL QM7L463479

HDR color gamut

Closer to 100% is better. Taken using a colorimeter and test pattern generator.

Roku Pro OLED

0255075100

HDR Filmmaker Mode Data
ProductUHDA-P3 ()BT.2020 ()
Roku Pro OLED96.271.1
LG B697.472.5
TCL QM7L9890.5

Picture accuracy

A lower score is better. Taken using a colorimeter and test pattern generator.

SDR Delta-E

Roku Pro OLED

SDR Delta-E Data
ProductValue
Roku Pro OLED2.3
LG B61.1
TCL QM7L2.6

Input lag

Lower is better. Taken using a Leo Bodnar 4K HDMI Video Signal Lag Tester.

4K 60Hz

Roku Pro OLED

012345678910

ms

4K 60Hz Data
ProductValue
Roku Pro OLED9.1
LG B68.9
TCL QM7L9.4

Roku Pro Series OLED TV: Features

Roku Pro Series OLED showing detail from A World of Calm.

Roku Pro Series OLED’s HDR support brings out more detail as show from this scene from A World of Calm (Image credit: Future / James Holland)
  • No hands-free control
  • Supports most HDR and spatial audio formats
  • Can integrate into a number of smart home ecosystems

I think one of the reasons that the Roku Pro Series OLED’s price is a little cheaper than previous versions of the Roku Pro Series, despite coming with an OLED screen, is the fact that hands-free control is no longer part of the package. This might be a benefit for those who don’t like the idea of a voice-activated device always listening in, but it’s a nice feature that I always appreciate. And so it’s a feature I miss on this TV.

That said, there’s still voice support through the remote, so you can press a button and ask the TV to look something up, open settings, or even what the weather is. But it’s not a voice assistant that you can talk to.

As far as HDR support, the Roku Pro Series OLED comes with Dolby Vision, which adjusts the brightness and color on a per-scene basis, but it doesn’t come with the IQ version that I’ve been seeing on similar priced TVs, where the system also takes into account the ambient light levels of the room you’re watching in. It also has HDR10+ support — and it’s rare to TVs to support both (only Panasonic releases OLED TVs in the US that do both).

Roku hasn’t announced any support for Dolby Vision 2, and indicated to TechRadar that there are no plans to add support in the future, at least currently.

Similarly, spatial audio support includes the most important that one would need, Dolby Atmos, but doesn’t come with any DTS support. Now, Dolby is much more prevalent and most people won’t notice the absence, especially if you’re just using the TV speakers, but it’s a notable exclusion. That, rival OLEDs such as the LG B6 and Samsung S85H are also lacking DTS.

If you care about integrating your TV into a smart home ecosystem (and allowing you to talk to it in a roundabout way), the Roku Pro Series OLED TV does support a number of ecosystems. Specifically, you can connect it to Roku Smart Home, Apple Home, Alexa, and Google Home. Oh, and since I mentioned Apple, Apple AirPlay is on hand.

For gaming, you’ve got 4K 120Hz support and variable refresh rate support, but there’s not dedicated quick gaming menu as you get on most other models.

  • Features Score: 4 / 5

Roku Pro Series OLED TV: Picture Quality

Roku Pro Series OLED showcasing colors with scene from Coco

Roku Pro Series OLED showcasing colors with scene from Coco. (Image credit: Future / James Holland)
  • Deep blacks as expected on an OLED TV
  • Color coverage is good but not spectacular
  • Low brightness means it’s prone to reflections in bright rooms

What’s so interesting about the picture quality of the Roku Pro Series OLED TV is that, yes, it has a beautiful OLED panel, but its pedigree as a mid-range TV is still evident. While I’ll mostly speak about my personal experience using the TV, it’s worth mentioning some of the benchmarks and how they prove the point.

BT.2020 color gamut coverage is something touted as something to watch for despite very little content actually using that color range. Still, if content moves in that direction, the Roku Pro Series OLED’s 71% coverage in film maker mode is standard, only falling slightly short of the 72.5% achieved by the LG B6.

When similarly-priced, rival mini-LED TVs such as the TCL QM7L can hit 90.5% and even other OLEDs are hitting over 80% of the BT.2020 range, the Roku Pro OLED’s number seems low, but it’s in-line with other budget OLEDs. That said, what’s really important is the DCI-P3 color gamut coverage, and that’s a healthy 96% in our testing.

The Roku Pro OLED hit 462 nits of brightness in HDR Dark (its closest equivalent to Filmmaker Mode) on a 10% window. Compared to the rival B6, which hit 835 nits HDR peak brightness on the same 10% window in Filmmaker Mode, the Roku’s number is low. While I found that its reflections weren’t too different to other TVs I’ve tested in my bright room, the Roku certainly isn’t a bright TV.

The black areas of a screen are just deeper thanks to OLED’s unique feature of turning individuals pixel offs to offer ‘perfect’ contrast. Because of this, shadows have more depth, benefitting movies like Sinners or The Batman, where much of those movies take place at night or in the shadows.

The screen is also very uniform. I didn’t see any vignetting in the corners or edges of the screen and solid colors looked the same across it.

Motion looks smooth without being unnatural when watching sports for the most part, though in things like slow motion replays things can come across a bit choppier.

I mentioned the color coverage earlier in terms of benchmarks, but during use, it is somewhat noticeable that the colors are good, but not great. They seem reasonably accurate, but they don’t pop off the screen like they would on the Hisense U7, for instance. Then again, the Hisense doesn’t have the impressive black tones of the Roku Pro Series OLED TV.

  • Picture quality score: 4 / 5

Roku Pro Series OLED TV: Sound Quality

Roku Pro Series OLED showing the various settings for adjusting the audio

Roku Pro Series OLED showing the various settings for adjusting the audio. (Image credit: Future / James Holland)
  • Not much low end
  • Mid-range and high-end sound good
  • Has Night Mode and Dialog enhancing settings

I go back and forth on the Roku Pro Series OLED TV’s audio. It’s clearly good enough to skip the soundbar for just standard TV viewing. But it doesn’t sound as good as the thicker Roku Pro Series TVs that preceded it. The OLED version, because it no longer has the thick shadowbox design of its predecessors, has less space for speakers or ports to help with audio.

If you want to hear rumble when Batman runs the Penguin off the road in The Batman, for instance, or really feel the impact of an offensive and defensive line battling it out at the one yard line, then you’ll need something with bigger drivers and a subwoofer. This TV just doesn’t have the necessary bass to really offer that level of immersion. I think because of the lack of bass, there’s also a bit of boxiness in the sound quality as well.

However, the mid-range is balanced and rich sounding, while the high-end has a good amount of clarity without sounding harsh that audio still sounds good. The score on a soundtrack-heavy movie will sound full. Similarly, I had no trouble distinguishing dialog or voices in whatever media I’m watching.

As far as menu diving goes, the Roku Pro Series OLED TV offers six different sound modes including an Auto and Night Mode, both of which work as intended. There are also settings for enabling virtual surround sound, dialog enhancer, volume leveling, and adjustments for the bass and treble.

  • Sound quality score: 4 / 5

Roku Pro Series OLED TV: Design

Roku Pro Series OLED unique look in the back

The Roku Pro Series OLED switches from Roku’s boxy look to one that shows off its thinness (Image credit: Future / James Holland)
  • Designed to show off thin OLED panel
  • Minimal cable management
  • Tool-less feet installation

The most notable change over previous Roku Pro Series TVs on the OLED is the fact that it no longer sports the shadowbox design. Frankly, I miss it. The shadowbox design did make those previous versions thicker, but they were uniform from end to end with recessed cable management so they could be mounted on the wall and be completely flush. Well, that’s gone.

Instead, to show off how thin the OLED panel is, only the bottom two thirds of the TV is thicker than the panel. At its thickest, it’s only 1.6 inches, so it does cut a somewhat svelte figure (for a TV). And while I do appreciate the fact that Roku isn’t resting on its laurels, this fundamental change in design means that there are some compromises.

I’ve mentioned the sound quality above, and I do think the change in this design affects it. There’s also much more limited cable management — basically there’s a clip on each foot to route cables through.

I do appreciate that the feet can be installed without any tools. Instead of needing a screwdriver, each screw has a large plastic head that can be tightened by hand. I also like the fact that the feet can be installed at two different heights.

Roku Pro Series OLED tool-less setup

The Roku Pro Series OLED doesn’t need a screwdriver to install the feet. Notice the large dials attached to the screws (Image credit: Future / James Holland)

There are a few clues in some other areas that highlight the fact that the Roku Pro Series OLED is, essentially, an entry-level OLED TV. The fact that it comes with Wi-Fi 5 in an age where most cutting edge and more premium products come with Wi-Fi 6 at least, and it comes with Bluetooth 5.2 despite the existence of Bluetooth 6. These are not significant limitations, but they’re certainly shortcuts.

On the bright side, there is a ‘remote locator’ button on the side of the TV, which is nice for the more absent-minded among us. And it makes a fairly pleasant pinging sound. You won’t be tearing your couch apart trying to find the remote just to turn off the sound.

Lastly, despite having four HDMI 2.1 (one eARC enabled), only two have markings next to them for gaming. Maybe this is just a suggestion, but typically that means that the other two HDMI ports don’t support 4K at the 120Hz refresh rate. Confusing, but sadly the HDMI rules do allow this. At least, there’s a USB 2.0 and USB-C 3.0 port along with optical, ethernet, and coaxial.

  • Design score: 4 / 5

Roku Pro Series OLED TV: Smart TV & Menus

Roku Pro Series OLED showing its updated home screen look.

Roku Pro Series OLED showing its updated home screen look (Image credit: Future / James Holland)
  • Updated Roku Interface
  • Decent amount of free content
  • Lots of adjustments available, though only when watching content

If you haven’t used a Roku device in awhile, the state of the Roku interface at the time of this review is a little different than the OS of yore. It still takes inspiration from the more bubbly aspects of, say, an iPhone’s operating system with a changeable cartoony background (and screensaver) and an interactive list of tiles.

The tiles, however, are organized by categories. When first turning the TV on, I’m greeted with a selection of what Roku calls ‘Top Picks For You’, showing specific content based on previous behavior. Following that is a collection of the apps that I use most under ‘Quick Access’. Then there are suggestions for what to watch next and a few other bundles of tiles before getting to the more traditional Roku experience where I can browse all the installed app tiles.

Free content is mostly accessible through the Roku app, though you’ll come across plenty if you browse the other sections such as the Live Action TV app and in the sports section.

The settings are baked into the operating system with plenty of accessibility options and a guest mode available. However, the deeper dives into picture and sound quality require you to have content open at the time. This is somewhat common now and it makes sense with TVs like this that have things like Dolby Vision where the screen adjusts settings behind the scenes based on what content is pulled up. Still, it’s a bit annoying.

At least, there are all the picture modes and plenty of fine-tuning available through the menu once something’s up on the screen. Adjustments like Micro and Dynamic Contrast are on hand as well as Action Smoothing and Clarity, not to mention the fact that you can adjust the Gamma Correction as well as color temperature and space.

  • Smart TV & menus score: 4 / 5

Roku Pro Series OLED TV: Gaming

Roku Pro Series OLED showcasing its gaming prowess with Alan Wake II.

Roku Pro Series OLED showcasing its gaming prowess with Alan Wake II (Image credit: Future / James Holland)
  • Good for gaming because of the OLED screen
  • 120Hz refresh rate through HDMI 2.1 for next-gen consoles
  • Not much in the way of gaming-specific features

When it comes to what makes a TV a good gaming TV, there are two things to consider. The first is the TV’s performance that similarly affects all the other content, such as color coverage, HDR support, sound quality, and so forth. And in that regard, the Roku Pro Series OLED makes for a good gaming TV.

The sound is not perfect (more bass would make a big difference) but is good enough. And as far as picture quality goes, you get to play your games through an OLED panel and experience the contrast it has to offer, not to mention the HDR support it comes with.

Of course, this TV also supports 120Hz refresh rate, which helps give a smoother gaming experience, especially with a next-gen console or PC. There are TVs with higher refresh rates, but a PlayStation 5 maxes out at 120Hz anyway (and the difference between 120Hz and 144Hz/165Hz is not all that noticeable).

The second thing to factor in a gaming TV are the gaming-specific extras that come along with said TV. In that regard, the Roku Pro Series OLED is somewhat lacking. There’s no game bar or game-specific menu, so don’t expect to pull up a crosshair or fps counter. Not to mention, there’s not much game-specific picture fine-tuning either.

There is, at least, a picture mode for gaming that also allows one to choose between different sub-modes. Basically, you get the choice between an HDR Dark, HDR Standard, and HDR Bright version of that picture mode.

  • Gaming score: 4 / 5

Roku Pro Series OLED TV: Value

Roku Pro Series OLED showing detail with a scene from The Batman

Roku Pro Series OLED showing detail with a scene from The Batman (Image credit: Future / James Holland)
  • The cost of OLED results in some trade-offs
  • Very good price for an OLED TV
  • Non-OLED TVs are a cheaper and almost just-as-good alternative

Underneath the OLED panel, the Roku Pro Series OLED TV is a competent mid-range TV that unfortunately trades some overall performance for OLED’s rich contrast. You get those deeper blacks, but it doesn’t sound as good and isn’t as bright as the Roku Pro Series (2025) that it replaces.

At the time of reviews, the Roku Pro Series OLED had fallen to $999 at 65 inches — and then got a sale discount bringing it to just $799. Let’s take the LG B6 for comparison’s sake, LG’s 2026 budget OLED. A 65-inch model will set you back $1,299.99 as I write this, $500 higher than that of the Roku Pro OLED. However, there’s also the LG B6E cheaper version (which has very few differences from the B6, mainly some unimportant AI modes) for $999, so that’s only a $200 difference.

The B6 and B6E are of course available at wider size ranges (48 to 83-inches), but these models are about as budget as OLED TVs go, so the Roku Pro Series OLED is effectively as cheap as you can get an OLED without going for an older model.

Compared to the B6E, you’re losing two ports capable of 4K 120Hz, some gaming modes, and getting lower brightness. Is that a fair trade off? If you’re not bothered about gaming, saving the cash and putting it towards a soundbar with sub could be just want you want.

  • Value score: 4.5 / 5
Swipe to scroll horizontally

Roku Pro Series OLED

Attributes

Notes

Rating

Features

All the smart home integration is nice, but I do wish this TV had hands-free control for its voice assistant available.

4 / 5

Picture quality

All the benefits of an OLED TV (deeper blacks), but with the drawback of notably lower brightness.

4 / 5

Sound quality

This TV actually sounds pretty good… as long as you don’t need any low-end. At least, the night mode and dialog enhancer work well.

4 / 5

Design

I miss the cable management of its predecessor, but appreciate the tool-less setup and the ability to see just how thin that OLED panel is.

4 / 5

Smart TV and menus

The Roku OS is reliable and intuitive as one would expect from one of the most mature TV OS’ out there.

4 / 5

Gaming

Games look good on this TV because of the OLED panel, but there are almost no gaming-specific features on offer.

4 / 5

Value

For an OLED TV, it’s about as good of a value as one can get.

4.5 / 5

Should I buy the Roku Pro Series OLED TV?

Buy it if…

Don’t buy it if…

Also consider…

Swipe to scroll horizontally

Header Cell – Column 0

Roku Pro Series OLED TV

LG B6

TCL QM7L

Roku Pro Series (2025)

Price (65-inch)

$999.99

$1,299.99

$999.99

$899.99

Screen type

OLED

OLED

SQD Mini-LED

QLED

Refresh rate

120Hz

120Hz

144Hz

120Hz

HDR support

Dolby Vision, HDR10+, HDR10, HLG

Dolby Vision, HDR10, HLG

HDR10, HDR10+, HLG, Dolby Vision

Dolby Vision IQ, HDR10+ Adaptive, HDR10, HLG

Smart TV

Roku

webOS

Google TV

Roku

HDMI ports

4x HDMI (2x HDMI 2.1 full 4K 120Hz support)

4x HDMI 2.1

4x HDMI (2x HDMI 2.1)

4x (2x HDMI 2.1)

How I tested the Roku Pro Series OLED TV

  • I used the TV for a couple weeks
  • Tested with both TV, movies, music, and games

I used the Roku Pro Series OLED TV regularly for a couple weeks. I tested it using streaming shows, movies, music, and games (via PS5). I went through the various features to see if it work as advertised. I also spent time listening to the audio as well as paying attention to the picture quality.

After spending some time with this TV, it’s my humble opinion that this TV is ideal for those who want an OLED TV at mid-range prices and are okay with the trade-off required.

I’ve tested a lot of tech gear over the years from laptops to keyboards and speakers, and so have been able to use my expertise towards giving an honest and fair opinion, not to mention a critical eye, to any product I test.


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Why you can trust TechRadar We spend hours testing every product or service we review, so you can be sure you’re buying the best. Find out more about how we test. Roku Pro Series OLED TV: One-minute review I really like the Roku Pro Series OLED TV. And in some…

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