There’s a massive 35% off the newest Amazon Fire TV Stick so you can stream all your favourite shows for less

• May 11, 2026

When I think of streaming sticks, I immediately think of Amazon. Not only are they the creators of many of the best streaming sticks, but they’re also some of the most affordable. This is currently evidenced by the fact that the Amazon Fire TV Stick HD is on sale for £25.99 (was £39.99).

Given that Amazon only released a new version of this device a couple of weeks ago, it will be no surprise to hear that this is its first price cut. That said, at 35% off, I think it’s a pretty good one. This sort of price drop is usually reserved for much later in a product’s life cycle, when the manufacturer is looking to shift stock.

This streaming stick serves up your favourite shows and movies in full HD, offers controls via Alexa Voice, and personalised recommendations courtesy of Alexa+. It falls short of 4K, but if that resolution is overkill for most anyway, or if you just want to add streaming services to an older TV. Ultimately, this is a cracking streaming stick at a seriously good price.

Today’s best TV streaming stick deal

We’ve not reviewed this particular streaming stick from Amazon’s lineup, but by looking at the specs, we get a pretty good idea of what it’s capable of. At the heart of it is a redesigned Fire TV experience, which makes it easy to get to the entertainment you love quickly. It’s also possible to browse dedicated content categories, pin more of your favourite apps and get personalised recommendations from Alexa+.

With support for all the top services such as BBC iPlayer, Netflix, Prime Video, YouTube, Disney+, Apple TV, HBO Max, Now, Paramount+ and many more, you’ll have all your favourite apps located in one easy-to-access place. Resolution support maxes out at HD (1920 x 1080 pixels), which is more than enough for most TVs and for what most people require.

If you’re interested in 4K resolution, then you could go for the Amazon Fire TV Stick 4K. You might also be interested in our Amazon Fire TV Stick 4K Select vs Amazon Fire TV 4K Stick comparison to help with understanding the pros and cons of these two options.

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When I think of streaming sticks, I immediately think of Amazon. Not only are they the creators of many of the best streaming sticks, but they’re also some of the most affordable. This is currently evidenced by the fact that the Amazon Fire TV Stick HD is on sale for…