It feels like July’s four-day Prime Day just happened, but Amazon’s annual fall sale event is about to make its return. Prime Big Deal Days kicks off on Tuesday, October 7th, at 3AM ET and lasts through October 9th at the same time. For those who haven’t shopped this event in previous years, think of it as a Black Friday / Cyber Monday primer that lets you get the jump on your holiday shopping.

But these sales are only for Amazon Prime subscribers. If you’re interested in the goodies being offered but haven’t signed up for Prime, don’t worry — Amazon makes it very easy.

Besides giving access to Prime Day bargains, Amazon includes a bunch of features to entice people to sign up for its Prime service. These include access to its streaming video service, Prime Video, which sadly is no longer ad-free, though you can pay extra for that; free and faster shipping on purchases (with two-day or one-day delivery for many items and even same-day delivery for some); discounts on a selection of Amazon Fresh and Whole Foods groceries; Amazon Music ad-free audio streaming (not to be confused with the more extensive Amazon Music Unlimited, which is an additional $10.99 per month for Prime members and $11.99 per month for non-members); Prime Gaming, which includes a free Twitch channel subscription and a bunch of free games; unlimited photo storage (along with 5GB of video storage); and Prime Reading, which gives you access to a rotating library of comics, books, and magazines as well as early access to a curated selection of new books. Amazon also added discounts at BP and Amaco gas stations last year.

You can share your Prime account with one other adult, and up to four teens and four children — shared benefits include fast delivery, Prime streaming access, purchased ebooks and other media, and early access to lightning deals. (Some features, such as Music Prime, are not shared.) And you get a 30-day free trial, so you can try it (and the Prime Day specials) out. However, starting October 1st, Amazon will no longer let Prime members share free shipping benefits with those who live at a different address.

We should probably mention the obvious: you can sign up for a Prime membership, take advantage of the free 30-day trial, and then cancel it once the Prime Day sale is over. But you can only do that once, so you won’t be able to use that trick next year when Prime Day comes around.

Update, September 22nd: This article was first published on June 9th, 2021, and has been updated to reflect new information regarding Amazon’s Prime Big Deal Days sale happening on October 7th.